When Kadence were looking to relaunch with a new brand name and image, Central Studios created a brand and design ethos film, a collection of still images and other assets.

Looking under the hood of their bespoke automotive design & modeling studio in Shanghai, the works showcase real time digital design with the fine art of clay modeling.

 

For the brand film, we documented the design process and clay modeling to bring a full sized 1:1 model vehicle to life. Additional photo assets of both the process and finished product tells a story of design perfection.

 

Other parts of the rebranding assets included new portraits for the team and also an animated logo.

Director & Editor: Andre Raffelsson
Photographer: Muran
Producer: Rodney Evans
Retouching: Eva Jin @ CS

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GOLDEN GOOSE MARATHON FW24

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