One of our favorite pieces, this H&M CNY Brand Campaign highlighting all our individuality portrayed by a diverse group of talents as the Spring Festival approaches.

With an iconic soundtrack, the film featured local KOLs Veegee and David Yang, who contributed a duet singing the original Chinese lyrics for this famous song. To record the original vocals, Veegee and David sang the duet while in different cities.

Having the featured talent actually sing the soundtrack enhances the film’s depth and power.