A New Chinese look from Zara, captured with an intimate lens by Fish Zhang.

Aligned with an emerging retro-inspired aesthetic, where traditional silhouettes like the gipao are reimagined through contemporary staples, particularly denim, and brought together in unexpected pairings to create a look that feels sharp, effortless, and distinctly modern.

Client: Zara
Brand Creative: Rodrigo, Raquel, AA
Brand Producer: Omar, Iñigo

Talent: Ruiqi, 陈雪山

Production: Central Studios
Producer: ChenCheng Wang (CS)
PA: Zia & Thea (CS)
Line Producer: Yangzi

Photographer: Fish Zhang
1st Assistant: Haku
Digi Tech: Acros (CS)
Stylist: Eagle
HMU: Jogo Studio

BTS Videographer & Editor:Oxygen

Next Project

Zara | Estelle Chen’s Wardrobe

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